Textual Analysis; Lily Allen

CD;

Front Cover

Image

The image in the middle of the cover is the artist making it known that this is a female solo artist. Her facial expressions show she has attitude and the images behind her are very bold connoting she is too. The background images all relate to london connoting it is a main focus of her work. Also the use of black and red on the cover connotes a dangerous, outgoing side to the artist.

Copy

The font isn't really a main focus of the cover however it still bold and striking. The album title fades in with the backgrounds however her name appears just above the layered images.

Target Audience

You can tell that the album is targeted towards young british teens due to the bold colours and iconography used on the cover. Also the artist clothing is very youthful making a younger audience relate to her and the style of music she may make as fashion and music are highly linked together.

Inlay

The inlay for this album could not be found

Back Cover

The back cover uses the same colour scheme as the front keeping a link between them. Unlike the front cover the back cover doesn't include layers of pictures, however the song titles are all in different striking texts and shapes making them eye catching. There is also the theme of red and black used again connoting the artist is very out going. The back also includes important information about production and copy right in a small font so that the song titles are the first thing to catch the costumers attention.

Music Video;

Image

The opening of the video is a woman, hinting she is the main artist. She looks depressed eating chocolate and crying with clips of her and a man inbetween these scenes showing stereotypes of a weak woman. However the video goes on to show the artist getting revenge on the man who has left her connoting she is a very powerful woman. The background in the opening image is red linking with the album art work and her dangoures, powerful image. There is also the use of clothing and jewelry throughout the video with girly colours of white and pink. This gives her a  iconic look and shows she has a softer side to her. There is also the iconography of London throughout the video with the cafe sense, cups of tea, crime, night life and taxis showing that she is a British artist and this influences her work.

Editing

The video contains all straight cuts connoting that the artist is straight forward herself. There are also clips that have been seeded up to create an effect of a busy day in her life. The camera movements are hand held giving the video a down to earth feel with some clips darker with a CCTV feel to connote the crime in the video. The video ends on the artist with a black background, this along with her icon look leaves the audience with her image.

Narrative

This video tells a story that fits along with the song lyrics. There are also characters in the video of a boy, a girl and sidekick however the woman is not in need of being rescued showing she is against the stereotypes and is a powerful woman.

Album Advert;

This is a poster for a single release from Lily Allen. Unlike the album artwork this poster shows a different, more sophisticated side to the artist. The background is more strutted and the artist herself looks less intimidating. The font is also less striking however the same colour scheme of red and black is used to link the poster and the artwork together along with the same font and layout of the artists name on both the poster and album. The post includes important information about the release date of the single and album.